The State Government has announced the successful recipients of its inaugural Unique Tourist Accommodation Proposals (UTAP) program, a move that directly addresses one of the most significant barriers for agritourism operators: the high upfront cost and risk associated with the planning and approvals phase of new accommodation developments. By co-funding the critical feasibility and assessment stages, this program is effectively de-risking investment and creating a clear development pipeline for the types of unique, on-farm stays that are in high demand.
Announced on 1 October 2025, the program will provide up to $100,000 in co-funding to 17 new projects across the state. The funding is specifically for planning assessments and studies required to get a project to the development approval stage.
Targeted Funding for the Critical First Step
For many farm and station owners, the dream of adding eco-chalets, glamping tents, or unique farm stays often stalls at the first hurdle. The significant costs of geotechnical surveys, bushfire assessments, environmental impact studies, and landscape design can be prohibitive before a project’s viability is even confirmed. The UTAP program is designed to bridge this financial gap.
The list of funded projects serves as a clear blueprint for the type of developments the government is keen to support. Several are directly aligned with the agritourism model, including:
- Dirk Hartog Glamping: Funding for a masterplan and feasibility study for 12 luxury glamping tents.
- The Dam (Great Southern): Support for geotechnical, bushfire, and landscape design studies near William Bay National Park.
- Murchison River Camp: Funding for assessments to develop 12 glamping tents overlooking the river.
- Bickley Tree Stay (Perth Hills): Assistance with bushfire and wildlife studies for proposed glamping tents.
These examples demonstrate a clear focus on environmentally sensitive, experience-led accommodation in regional and peri-urban locations.
A Strategic Move to Diversify WA’s Tourism Offering
This program is a core component of the government’s broader economic diversification strategy. By fostering a pipeline of new and interesting places to stay, the state aims to enhance its appeal to high-value travellers and address accommodation shortages in popular regions.
Tourism Minister Reece Whitby emphasised this long-term vision.
“By supporting the early planning stages of these developments, we’re helping to build a pipeline of unique and memorable accommodation that will enhance WA’s tourism offering, attract more visitors, and create jobs in local communities,” he said.
“This program is about diversifying the State’s economic strategy and unlocking opportunities in some of our most iconic locations.”
Regional Development Minister Stephen Dawson added that the program supports growth beyond traditional tourism hubs.
“This initiative is showcasing the beauty of regional Western Australia and creating pathways to promote our most spectacular locations that are found off the beaten track,” he stated.
Implications for Future Agritourism Development
While the recipients for this round have been announced, the UTAP program’s existence sends a powerful signal to the entire agritourism sector. The government has clearly identified the need for more unique, nature-based accommodation and is willing to invest public funds to make it happen. WAAA members who were not successful in this round, or who are in the early stages of concept development, should use this as a catalyst to prepare their own projects for future opportunities. A well-defined concept, a clear business case, and an understanding of the planning requirements will be essential for capitalising on subsequent rounds of this or similar programs.
