The Government is Rewriting WA’s Economic Rulebook. Are You Ready?

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The Government is Rewriting WA's Economic Rulebook. Are You Ready?

Let’s be direct. The WA Government just announced it’s creating a new super-agency, the “2050 Commission.” If you tuned out thinking it was just more bureaucratic alphabet soup, you’re making a mistake. This isn’t just shuffling deck chairs. This group is being handed the pen to write the economic master plan for our state for the next quarter-century. For your business, this plan will dictate who gets priority support, who gets a smoother path through regulation, and where the big government dollars will flow. The only question you need to ask is: Will your business be on their map?

So, What is the 2050 Commission in Plain English?

Think of it less as a new referee and more as the committee that’s redesigning the entire sports league. According to the announcement from Premier Roger Cook’s office, this new body will absorb Infrastructure WA and the broad inquiry powers of the Economic Regulation Authority. It’s being set up to provide “strategic advice to government on the productivity, growth, and transformation WA’s economy requires.”

In simple terms, they’re looking at everything: regulation, infrastructure, workforce skills, innovation, and decarbonisation. They’ve been tasked with improving our state’s competitiveness for private investment and making sure we’re all better off.

Your Takeaway: This isn’t about short-term compliance; it’s about long-term strategic alignment. For years, we’ve told ourselves to be agile and pivot quickly. Now, the game is also about stability and matching your long-term vision to the one being laid out for the entire state.

The “Action Plans”: Your New Most Important Document

Here’s the part that really matters to your day-to-day. A core function of this commission will be to create “Industry Development Action Plans.” The government calls them “whole-of-government roadmaps” for specific industries.

Let me translate that for you. These are treasure maps.

If your business operates in a sector that gets one of these plans—the Premier has already flagged critical minerals and green fuels as examples—you’ve just been handed a roadmap showing where the government wants to build the roads, offer the incentives, and cut the red tape. This is your signal to double down.

If you’re not in one of these spotlight industries? Your job is to figure out how your business services, supplies, or supports those that are. How does your logistics company help the critical minerals sector? How does your marketing agency help attract talent for green hydrogen projects?

Your Takeaway: Start scenario planning now. Don’t wait for the plans to be published. Look at the government’s stated priorities—decarbonisation, investment attraction, advanced manufacturing—and ask yourself, “How do we fit in?” Because finding that fit is the key to future-proofing your business.

A New Watchdog with a Wider Leash

The 2050 Commission will have the power to launch deep-dive inquiries into industries. Sometimes the government will ask them to, but crucially, they can also propose their own investigations. This is a classic double-edged sword.

Have you ever been frustrated by pointless regulations or a critical skills shortage that nobody in power seems to understand? This is your opportunity. An official inquiry can put these issues under a microscope and force action.

On the other hand, if your industry has practices that might not look great under a harsh spotlight, consider this your warning shot. This commission will have the power and authority to ask very uncomfortable questions.

Your Takeaway: If you’re not already an active member of your industry association, join yesterday. Their ability to lobby, represent your sector during these inquiries, and give you a seat at the advisory committee table just became ten times more valuable. Don’t just pay the membership; get involved and make sure they understand your specific challenges.

What You Need to Do Right Now

I know the temptation is to file this under “things to worry about later,” especially since the commission won’t be formally established until mid-2027. But the Premier’s office has already stated that the existing agencies will start collaborating on this work immediately. The foundations are being laid today. Here’s your checklist:

  • Review Your Strategy: Pull out your 5-year plan. How does it align with the big themes of decarbonisation, climate resilience, and global competitiveness? You need to start speaking the government’s language.
  • Get Connected: Influence starts with access. The commission will have an advisory committee with industry representatives. Your industry body is the most direct path to that table.
  • Watch for the Drafts: The moment the first “Industry Development Action Plans” are released for public comment, they should be required reading for your entire leadership team. This is your chance to provide feedback and shape the final rules of the game.
  • Think Long-Term: We all spend our days fighting fires and chasing quarterly targets. This is a rare chance to lift our heads up. Use this government shift as a catalyst to have a real, honest conversation about where your business will be not just in 2025, but in 2050.

Andy Burns

Owner , Scott Aussie Tourism Marketing

Andy Burns is a driving force in the Western Australian tourism industry, currently serving as Vice-President of the WAAA. He’s the Founder of Scott Aussie Tourism Marketing, a South West WA-based agency specialising in helping tourism businesses thrive in the digital age. Scott Aussie offers a full range of marketing services, from strategic planning and branding to content creation, social media management, and AI-powered solutions. Andy’s deep understanding of the tourism landscape, combined with his expertise in destination marketing and community engagement, makes him a sought-after advisor, speaker, and trainer. He’s a regular presenter at industry conferences and workshops, sharing his insights on topics ranging from digital marketing strategy to the future of tourism. Andy is also a member of the Manjimup Tourist Bureau and a Councillor at the Shire of Manjimup. His previous leadership roles include six years on the board of Tourism Rockingham and five years as Chair of a Department of Biodiversity Conservation and Attraction (DBCA) advisory committee.

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